Our magazine took the conventional means of basing information around the portrait photo of an actor/character. The archives of various film magazines highlights that, understandably, the majority of film publications sell their product with a cover featuring the biggest film in terms of potential box office revenue, so accordingly we've had to slightly adapt the concept and present Heroine as such a film, although the genre, concept and style of shooting is far more reminiscent of low-grossing independent films.
I tried to emulate commonly found conventions in film magazines, such as side features based on up and coming actors; "The next De Niro, Nicholson, Jolie and more", and (fictional) director biographies; "Mayaski & McLynn". Such numerous features crammed onto one page attempt to lure a reader into buying the magazine based on appealing to their film-related interests even if the main feature doesn't.
I also obviously designed the magazine to take the same structure as similar publications, with the striking title as the header, a clear portrait photo, clear bold font with the name of the main release that month etc.
The poster is, I think, one of the strongest aspects of our practical work this year. Whilst obviously not being industry standard I think the incorporation of many elements of real-life attributes of film posters heightens the realism and gives it a relatively professional look, albeit with a lack of real knowledge of Photoshop.
The general mood and tone of the film is represented in the dense, dark effect achieved by the desaturated colour from the original image, also the title of the movie will have instant connotations with drugs due to its play-on-words origin.
The Academy Award aspect is just something I thought I'd add because it, if done properly, could heighten the plausibility of the overall poster, adding a further element to enticing the audience. I am aware however that 9 nominations at such prestigious would be perhaps over ambitious for such a film. However I saw the recent acknowledgement by the Academy for similar darkly toned biopics such as The Wrestler and especially Precious in 2009 and 2010 respectively.